Benefits of an entrepreneurial mindset
In the last months societies and economies around the world have experienced an unprecedented upsurge in uncertainty surrounding almost every aspect of life. Ranging from the health consequences of COVID-19 and the development of an effective vaccine to the economic consequences of market lockdowns, the persistence of shifts in consumer demand and policy responses.If not yet bankrupted, businesses are struggling to find effective ways of dealing with the uncertainty in the market place. At the same time, true entrepreneurs are known to operate well under uncertainty. This makes us wonder.. Can an entrepreneurial mindset save companies that are currently under pressure?
In this webinar, Prof. Justin Jansen and Dr Ingrid Verheul will discuss how two types of entrepreneurial companies – start-ups and scale-ups – are affected and have responded to the COVID-19 crisis. We will discuss the challenges and opportunities for these businesses. What lessons can we learn from companies that have been able to turn the lemons into lemonade and/or have found smart ways to prolong their runway, in anticipation of better days?
- How are start-ups and scale-ups affected by this crisis?
- Which crisis management tactics/strategies are adopted in these companies?
- What lessons can we learn from how start-ups and scale-ups responded to the crisis?
- (How) does an entrepreneurial mindset help start-ups and scale-ups to steer through the crisis?
About the speakers
Prof. Justin Jansen Justin Jansen is professor of corporate entrepreneurship at RSM. His research focuses on strategic leadership, start-ups, and long-term viability. He has developed management training in identifying new growth paths, innovation, and operational excellence. Justin is scientific director of the Erasmus Centre for Entrepreneurship, and also a consultant, speaker and advisor to various organisations.
Dr Ingrid VerheulIngrid Verheul is an associate professor at RSM. She has been teaching and researching Entrepreneurship for the past 15 years. Her work has a strong interdisciplinary focus and spans topics including female entrepreneurship, drivers of entrepreneurial countries or regions, and behavioural entrepreneurship (i.e. micro foundations of entrepreneurial behaviour and performance). Her research has been published in well-known international journals and is well-cited.
Date: Wed, 8 July 2020